Cupro Regenerated Fabric: Redefining Sustainable Luminosity

JNBY enriches the sustainable fashion landscape with its innovative 100% cupro regenerated fiber, giving fabrics natural sustainable qualities. Cupro is sourced from cotton linter-based regenerated fibers, and the closed-loop production system maximizes resource efficiency, embedding sustainability into the fiber's DNA from the start.

Featuring lustrous filament yarns in the warp, the fabric’s weft combines a unique mix of staple fibers and matte filament yarns. Technically, it breaks conventional weaving norms by merging glossy filaments and matte filaments with staple fibers. This "light versus muted" contrast creates an elegant, fluid luminosity when exposed to natural light. Its touch offers resilient smoothness similar to satin, and features a moderately textured fullness that balances breathability and structural integrity, achieving a perfect harmony of aesthetics and comfort.

JNBY Unveils SS2025 Sustainable Collection: In Harmony with Nature